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Media planning & buying.

We plan where your advertising budget goes, buy the placements and manage spend every day across channels and markets.

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What it covers

Every dollar placed with a reason.

Planning and buying are run by the same people, so the plan never drifts away from what actually happens in the accounts.

Budget planning

Monthly and seasonal budgets split by channel, market and product line, set against your target return.

Campaign structure

Accounts organized so that results are readable and budgets can move quickly to what works.

Buying & daily management

Bids, budgets and placements adjusted every day according to demand, stock and promotions.

Media on your behalf

We can purchase media directly from the platforms and re-invoice it at cost, so you deal with one supplier.

Creative testing

A steady testing plan for ad formats and messages, with clear rules for what gets more budget.

Market expansion

Launch plans for new English-speaking markets, with budgets sized to each country.

Deliverables

What you receive.

Agreed in the proposal, delivered on a monthly rhythm and documented so your team keeps everything.

  • Quarterly media plan by channel and market
  • Campaign setup and daily management
  • Monthly statement of media purchased
  • Results by channel, market and product
  • Testing plan and learnings log
  • Next month's budget recommendation
FAQ

Good to know.

Which platforms do you buy on?

Mainly Meta (Facebook and Instagram), Google and YouTube, TikTok, Pinterest and Snapchat. The mix depends on your products and markets.

Do we keep ownership of our ad accounts?

Yes. Accounts, pixels and data stay in your name. We work inside them with the access you grant.

How is media billed?

Either you pay the platforms directly, or we buy the media and re-invoice it at cost each month, on a separate line from our fee.

Let’s look at your numbers.

Share your products, markets and current results. We will come back with a written proposal.

Request a proposal →